叶先生: How is market research carried out?
怎样进行市场研究?
夏小姐: That's a very wide question. But to put it in a very simple term, one of the objects of market research is to find out whether there's a market for that product and whether we can sell that product in the market.
这是一个很广泛的问题.简单地说.市场调研的目标之一就是找出这种产品是否有市场.在市场上是否能出售这种产品.
叶先生: Who does this kind of job then?
那么谁做这种工作呢?
夏小姐: Sometimes we carry out our own research, but for major products where development costs are likely to be high, we employ specialists.
有时候我们自己搞调研.但对于那些开发费用高的主要产品我们请专家调研.